Burt’s Bees

Burt’s Bees is a brand everyone loves, but no one was buying. So we needed to launch something so big, so inviting, so ‘omg-i-have-to-feel-that-on-my-skin’, it made people see what Burt’s Bees truly is: a force of nature in skincare. The feeling of using Burt’s Bees sends you to worlds of wonder, if only for a moment.